A fashion technician’s perspective on The Textile and Fashion Hub – Anita Robinson

As a CAD fashion technician who had a business called Fashion Angels, I am really excited about The Textile and Fashion Hub.  When I started my business, the vision was to help clients not only with pattern creation, but with offering a network within the industry.  This was not an easy task when you are working on your own.  But, with the hub that will change and give SME’S in the textile and fashion sector access to resources, brain-storming, connections and creating healthy discussion.

There has been talk that our industry needs to be more innovative.  But before we can do this, we need to understand where innovation actually starts.  It starts with solving problems or seeing an opportunity.

A great example that I was involved in, was helping one of my previous clients, AussieBum, create The Wonder Jock.  Side note:  They sold 9,000 units the first weekend of launching.

Now, if you are not familiar with AussieBum, they sell men’s underwear and swimwear online.  The Wonder Jock may not be seen as necessarily solving a problem, but it definitely created an opportunity.  The Wonder Jock has an extra pouch in the front, which actually makes the pattern quite an interesting shape.

I have to say it was exciting to be involved in the development process (not the way you are thinking!).  What I am trying to say is – as a technician – even a pattern can be seen as solving a problem or creating an opportunity.
I would like to finish off by reminding us all of what the word hub originally refers to – the centre of a wheel.  Therefore, I see each cluster as a spoke around the centre and if one spoke (cluster) is not working then the wheel can’t move in a proper full circle.  This means we all need to be clear on what we want from the hub and effectively collaborate and brain-storm across all the clusters.  If we can collectively come together in the hub space and provide an environment for SME’s to grow in, it will help sustain our industry for the long term.

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1 Comment

  1. “The best thing to hold onto in life is each other.” ~ Audrey Hepburn

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